Whenever I make a call-to-action design, smoking tends to be a central topic in which I attempt to use design to notify people. As someone who comes from a family that smokes often, I wanted to raise awareness on the issue of smoking. This design focuses on high school and college students, both of which tends to have a little fear of looking old and wrinkled. Since smoking tends to make people look older, I wanted to take advantage of this small fear and tell students one of the ultimate consequences of smoking.